YOYuki Okada
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Koala's March

Koala's March

After thorough market research, analysis of competitors, and consumer feedback, the original packaging of Koala's March, the chocolate-stuffed cookies by Lotte, was evaluated for brand elements, strengths, and weaknesses.

The redesign aims to streamline the visual elements to create a more cohesive and impactful packaging experience for consumers.

Year
2024
Lotte
PackagingIllustrationBranding
Packaging system
Packaging system
Package detail
Package detail
Brand application
Brand application

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